Social Media Skills & Employability Package (EC112440)

Social Media Skills & Employability Package
£500
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As a self-employed individual, or as a member of a team working within the marketing field, understanding how the marketing industry works is essential if your job is to improve the performance and productivity of a business. If you work in marketing, or want to take that exciting career path, you’ll find that it’s your responsibility to ensure a product or service is marketed at the right people, through the right media, in order to see sales increase and business boom.

Two Buckets of Courses

As part of this marketing course package, students will be able to choose to focus their attention on two buckets. Bucket One is aimed at increasing employability, business know-how and Microsoft Office skills. Bucket Two is full of specific marketing-related courses which will bring a student’s skill set bang up to date and would be ideal for anyone working closely with the digital marketing aspects of a business, or event planning. From your choice of Bucket you can select the course or courses that are most relevant to your skills gap, creating a tailored learning programme.

Key Learning Points

Students have two different course buckets and can choose the courses from each, depending on their individual requirements.

Bucket 1: Choose to study any two of the following courses from Bucket One:

  • CV-Builder – An interactive tool that can help students to produce a professional CV that is clear, concise, informative and job-specific.
  • Computing Basics & Essentials - Set of 7 Interactive Courses – Cover seven common computer-related office tasks, including use of the Internet and file management systems, as well as using Office applications to send email, create documents, databases and presentations.
  • Microsoft Excel 2013 – From the basic functions and formatting to more complex features such as macros and formulas, this course will help you to get up to speed with the latest version of the Excel spreadsheet programme.
  • Microsoft Outlook 2013 – Learn how to utilise all functions of Outlook, including the email function, mail merges, contacts, archiving and its calendar feature.
  • Microsoft Word 2013 – Update your knowledge of this popular word processing application, and get to grips with some of the latest features as well as cementing your knowledge of existing functions.
  • Microsoft PowerPoint 2013 – Create professional presentations with the help of this course, which covers all areas of the PowerPoint application.
  • Business Essentials – A course filled with essential business expertise, from venture capital aspects to strategic thinking, and all affiliated by the popular Dragons Den franchise.

Bucket 2: Choose to study any one course from Bucket Two:

  • Marketing with Google and YouTube – Make the most out of Google Plus and YouTube with regards to business and PR, and learn how to use them to promote your business.
  • Twitter – Learn how this platform can be used to connect with customers and build brand awareness, as well as how to use hashtags correctly.
  • Tumblr – Gain insight into how to use this microblogging platform, and its importance with regards to a business’ digital PR and communications.
  • Marketing Tools and Tips for Success – Learn how social media can be used effectively, including the use of Bitly, Woobox, HootSuite and Storify. Understand the importance of social media etiquette.
  • Reddit – Understand the rules and learn more about what Reddit does, and how you can use it to increase the marketability of your business.
  • Pinterest – Increase your reach online with the proper use of Pinterest, from setting up a profile to improving your presence on the platform.
  • LinkedIn – Understand how LinkedIn can be used in various aspects of business, from recruitment and career advancement to sales and marketing.
  • Facebook 102 – Build your online presence with a Facebook profile and page to be proud of. Understand the importance of this social media platform, and how to maximise its use for the benefit of your business.
  • Google Analytics – Learn how to analyse Google statistics to help with your marketing strategies, including conversion tracking and audience engagement.
  • International Event Management Diploma – Understand some of the basics of event management, including various strategies, budgets, the planning process and how to start your own event management venture.

Advantages of this course

  • Online course delivery means that you can study as and when it suits you. Work around your other commitments, with a completely flexible approach to studying.
  • All course materials are valid for 12 months, and can be accessed 24/7.
  • Technical support is also available should you need help at any stage.
  • Compatibility with various browsers and operating systems means you can study on the go, regardless of what platform you use.
  • Build a tailormade course package that will suit your career and skill requirements perfectly.
  • Add some core skills and qualifications to your CV and impress prospective employers. Boost your chances of interview success by showing off your marketing credentials!

Sign up to your tailor-made course Bucket today, and show the marketing world who’s boss!

This package includes
Employability Essentials Any 2 from 7 courses
  • LEADr Certificate in Commerciality

    For the LEADr Certificate in Commerciality, you will have access to the main tools required to be successful in the business world within a learning programme that will teach you the fundamentals of b...
    £385
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  • Computing Basics & Essentials - Set of 7 Interactive Courses

    This package comprises seven separate modules that take students through the most common basic computing tasks they will face in the workplace.
    £400
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  • CV- Builder

    Our specially developed interactive CV Builder tool will greatly enhance your chances of getting that job by guiding you through how to tailor your CV clearly and concisely by avoiding any off-putting...
    £40
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  • Microsoft Excel 2013

    Master the latest version of Microsoft’s flagship spreadsheet application with the Microsoft Excel 2013 course. This comprehensive training package is designed to take inexperienced Excel users thro...
    £250
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  • Microsoft Outlook 2013

    Microsoft Outlook 2013 organises your emails, calendars, contacts, tasks and to-do lists, all in one place. It all starts with your email account. From there you can start working with emails, turning...
    £250
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  • Microsoft PowerPoint 2013

    PowerPoint’s new colour-matching, alignment and several other design tools will allow you to create mind blowing presentations!
    £250
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  • Microsoft Word 2013

    Learn how to make full use of Word 2013 and go beyond your usual word processing capabilities. Word is designed to allow you to produce sophisticated and professional documents in a manner that is org...
    £250
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Social Media Marketing Any 1 from 10 courses
  • Facebook 102

    Learn how to harness the power of social media in the fields of sales and marketing. In today’s market, social media is the new word of mouth and knowing how to leverage these platforms, and Faceboo...
    £200
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  • Google Analytics

    Google Analytics is the most widely used website statistics services out there, so a detailed knowledge is crucial for those working in sales and marketing today.
    £200
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  • Level 2 International Event Management Diploma

    Anyone who has an interest in becoming either an events manager or wedding planner (whether employed or self-employed) is encouraged to take the course.
    £200
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  • LinkedIn

    Learn how to harness the power of social media to manage your professional identity and give your career a boost. Social media is the new word of mouth and knowing how to leverage these platforms, and...
    £200
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  • Marketing Tools and Tips for Success

    Learn how to make the most of social media with this comprehensive course. This course takes an in depth look at some of the lesser known social media platforms and the best way to use them to promote...
    £200
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  • Marketing with Google and YouTube

    Learn how to make the most of Google Plus and YouTube for marketing and sales. This course takes an in depth look at this powerful social media platform and the best way to use it to promote your busi...
    £200
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    Add to Cart
  • Pinterest

    Learn how to make the most of Pinterest for marketing and sales. This course takes an in depth look at this very powerful social media platform and the best way to use it to promote your business or c...
    £200
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    Add to Cart
  • Reddit

    Learn how to make the most of Reddit for marketing and sales. This course takes an in depth look at this very powerful social media platform and the best way to use it to promote your business or comp...
    £200
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  • Tumblr

    Learn how to make the most of Tumblr for marketing and sales. This course takes an in depth look at this popular social media platform and the best way to use it to promote your business or company.
    £200
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  • Twitter

    Learn how to make the most of Twitter for marketing and sales. This course takes an in depth look at this very powerful social media platform and the best way to use it to promote your business or com...
    £200
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